1. Introduction to the WeChat Platform Presented by Tencent, WeChat is the largest social media platform in China, with over 900 million daily active users. Needless to say, it's the place to go for anyone who has business in China and who intends to reach the broadest customer base. But if you think the user amount is

How to market on WeChat? You probably know what I will suggest after reading WeChat Marketing, the Key to Digital Marketing in China. Of course, my thumb suggestion is to treat the official account as your own website where the customers can interact with your company or products. Considering the user base and the func